"Your brand is what other people say about you when you're not in the room"
– Jeff Bezos | Founder of Amazon.com
And this is true! If you want your company to stand out, it is essential to have a memorable brand image!
There are many elements within a brand, each of which performs a specific function. When these elements all function as they should, they combine to influence the reputation of your brand which lives in the mind of your audience!
At Sadeddin, we are proud to be part of a worldwide network of marketing experts. Our goal is to help your business grow through strategic planning and brand positioning.
Our brand-building strategy consists of the following:
Case Study : TrustyQ Legal Company
Problem:
Trusty Q Legal Company needed a re-brand and a new website:
They’d been around for over 20 years and operated with the same marketing material they started with.The only new business inquiries were from referrals and whilst they had a website, it hadn’t been touched in over 10 years.
Proposed Solution:
Re-brand the company. Same name, but use a brand new logo and a new color scheme for all marketing materials that would appeal to their targeted demographic.
The new scheme would be translated to a new website that, with our expertise, was crafted with new lead conversion as its primary focus.
Results
After 8 weeks of launching the new site, they’d gone from 1 new lead a week from the website to an average of 9 each week. On average, they were converting 1 in 5 inquiries.
At this current rate that means instead of bringing on 1 new client every 5 weeks, they’re now bringing in 1 new client, every 4 days.
The Process & Timescales
How we do this is by looking at your history, your key clients, the language you use in emails, and your target audience. From there we’ll come up with 3 completely different concepts. We’ll invite you down to our offices and explore each of them with you. At that point, we’ll decide which direction to go in, make any final adjustments and look to have that signed off.
Step one
First Ideas And Sketch
We need to get to the bottom of who you are, what you stand for, and who you stand beside. Only then can we begin to create a brand that portrays the value you offer in a way that resonates with the people who matter: the people you want to do business with
Step Two
Design Presentation
Three new brand concepts will be designed. Naturally, there will be a common theme but we try to think outside the box and come up with something that isn't obvious. This is often where the best ideas come from.
At our offices, we'll go through these options and decide which direction to take and any adjustments.
Step Three
Supply Of Files
You'll be sent all the different logo variants you need for day-to-day use
as well as versions that signwriters and printers will need.
You'll also be supplied with an online style guide so everyone in the business uses the correct colors, fonts, and styles for documents.
A few words from our happy Clients
Alramla Barcelona Travel
“Working with Sadeddin was absolutely amazing. They were proactive and within the first days, they secured us a spot at a tourism conference, standing next to some of the most important people in the industry. Couldn't have asked for much more!”
مؤسسة ولي العهد | المملكة الأردنية الهاشمية
الحمدلله كل شيء مميز كالعادة وترفع لكم القبعات على جميع التفاصيل التي وان دلت على شيء فتدل على دفء وحفاوة الاستقبال والترحيب بالمشاركين ومستوى النجاح الذي تحقق والى الأمام دائما
IMP Group
"Sadeddin came up with some excellent ideas and very quickly achieves outstanding results. I was pleased with Sadeddin's service that I recommend them to my friends who were planning to get a PR service. I would like to work with this group again."
TrustyQ
We're so amazed.
We've gone from 1 new client every 4 or 5 weeks to one every 4 or 5 days!"
